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| On August 1903, Qingdao Brewery Factory
was established with its name as"
Tsingtao Company Stock of the German
Beer Corporation", which is the
first brewhouse made by European technology
in China. This is the preexistence of
famous factory, Tsingtao Beer Co., Ltd. |
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| The product of the company won Gold
Medal in Munich Intentional Exhibition
In 1906, which is the first great international
award for Chinese beer industry. |
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| In 1960s, the famous "the operation
way of Tsingtao beer " becomes
the technical classic of Chinese beer
and spreads in the beer industry all
over the contry. |
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| In 1963, Tsingtao beer was appraised
the national famous beer and won the
only Gold Medal in the first national
appraised meeting of beer quality so
that it hardly won all laurels of the
beer. |
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| In 1980s, the product ever won the
first for three times in the American
international beer match; at Belgium
in 1991, at Singapore in 1993, and at
Spain in 1997, it separately won the
Gold Medal; it becomes one of the fifty
name brands of Asia as the only product
in Chinese Mainland. |
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| Tsingtao beer became one of the first
terms of Chinese ten famous brands in
1991 and it was the first famous brand
of Chinese beer industry. |
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| In 1992, Qingdao Brewery Factory became
one of the fist groups of experimental
units which is standardization reform
on stock system. In 1993, its shares
were respectively listed in Hong Kong
and Shanghai and it became the first
domestic enterprise to be listed in
the two markets at the same time. |
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| In 2001, Tsingtao Beer Company was
apprised one of the "the most respectable
enterprises in China", and won
the national quality management medal
in 2002.It adhere to the principle of
"cultivate the brand depending
on the quality, open the market depending
on the brand", "to invest
for the quality is to invest for market".
The management level of Tsingtao Beer
Company is more and more advanced and
the advantage of the brand is more and
more distinct. |
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| On October 2002, in Network, Tsingtao
Beer Company formally signed the strategic
alliance agreement with AB Company which
is the largest beer brewery in the world.
The strongly combination will help the
Tsingtao beer to develop, lead the Chinese
beer market to swim with the changing
tide speedily, and carry the restructure
and development of the Chinese beer
industry. |
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